--- title: "Law Firm Website Design in Ontario | UXPro" description: "Websites for Ontario law firms: practice-area pages, plain-language guides, location pages and a Law Society marketing-compliance pass." type: industry audience: "Law firms and sole practitioners in Ontario" reviewed: 2026-10-17 canonical: https://uxpro.ca/industries/law-firms publisher: "UXPro Design Studio" license: "Quote freely with a link to the canonical URL." --- # Law firm websites, built for Ontario rules Reviewed 17 October 2026. Canonical page: https://uxpro.ca/industries/law-firms What their customers come to the site to do: 1. Find the practice area that matches the problem 2. Choose the nearer office 3. Ask for a consultation without typing case details into a form **From $3,500 CAD per project, plus HST** ## What does an Ontario law firm website need? A page per practice area, written around the question the client arrives with. Lawyer bios with real credentials. An intake form that collects enough to run a conflict check and nothing confidential. Location pages per office. Plain-language guides that earn the search traffic. And a marketing review against the Law Society of Ontario's rules, which rule out testimonials, superlatives and claims of expertise. | Fact | Value | |---|---| | Typical timeline | Typically eight to twelve weeks for a full build; typically four to six weeks for five to ten pages | | Typical size | A full custom build of fifteen to thirty pages | | Pages that matter most | Practice areas, bios, guides | | Who writes the copy | We write it with the firm | | Compliance | LSO marketing pass, documented per page | | What the firm supplies | Bios, fee approach, matter types | | Price | From $3,500 CAD + HST; full build from $7,500 | | Plan fit | Growth, $650 a month, for the guides | ## What this sector changes about the build. The constraints on the right are the pages the site needs because of them. Pages this site needs: - One page per practice area: Headed with the client's question, answered in the first paragraph, with a short FAQ. - Lawyer and staff bios: Year of call, education, languages spoken, and what each person actually handles. - A location page per office: Address, parking, accessibility, the towns served and its own contact routing. - Fees and what happens next: How you charge, what a consultation costs, and what the first meeting involves. - Plain-language guides: The traffic engine. One question each, published by the firm without a developer. - Legal notices: Disclaimers, no-solicitor-client-relationship language, privacy and how enquiries are handled. ### The Law Society's rules remove the usual playbook Marketing by Ontario licensees is governed by the Law Society's rules on marketing and advertising. No testimonials from clients. No superlatives, no "best" and no "#1". No claim of expertise or specialisation without certification. Fee statements have to be accurate and complete. Most legal website templates are built on exactly the things you cannot use. - No client testimonials on the site - No superlatives or ranking claims - No expertise or specialisation claims without LSO certification - Fee statements accurate, complete and not misleading ### Intake has to protect the client and the firm The form asks for a name, a way to reach them, the matter type and a short description. It states clearly that sending the form does not create a solicitor-client relationship, and it asks people not to send confidential details before the firm has run a conflict check. Enquiries route to the right office, and they land in two places. - Matter type as a select, not a paragraph - No-solicitor-client-relationship notice on the form - A line asking people to hold confidential detail back - Routing per office, delivered to email and a record ### Practice areas are the architecture, not a dropdown One page per practice area, each headed with the question a client would type, answered in the first paragraph. Related guides link into it and it links back out. That structure is what a search engine ranks and what an assistant quotes, and it is also how a worried person reads. - One page per practice area - The client's question as the heading - The answer inside the first 60 words - A short FAQ per area, marked up where visible ### Guides do the work testimonials would have done You cannot publish a client's words, so credibility has to come from usefulness: one plain-language guide for each question a client actually asks, published by the firm in its own editor, without a developer. ## What we can show a buyer in this sector. A self-directed study of a family-law practice's first contact, drawn around the client's safety. The law-firm build itself is on its own case page. - **[Marrow & Vance Family Law](https://uxpro.ca/work/marrow-vance)** (Family law · concept site · Concept): A family-law site read on a phone someone else can pick up: a Quick exit in the same corner of every page, the fee published with the tax, and a booking text that never names the firm. Marrow & Vance Family Law — what to bring, narrowed by topic, none of it required · studio concept Marrow & Vance Family Law is a concept: no client, nothing shipped, no results. [See the one law-firm build we can show](https://uxpro.ca/work/tokas-lex-law-office) ## The compliance work is a line item, not a paragraph. We design to these rules and document every decision. Your firm's own review still signs it off before launch, and we build the page so that review is quick. Named deliverables: - [Law Society of Ontario marketing pass](https://uxpro.ca/services/compliance/lso-marketing): Every line checked against the LSO's marketing and advertising rules: no testimonials, no superlatives, no expertise or specialisation claims, and fee statements that are accurate and complete. Delivered as a written checklist per page. - Confidentiality review of every form: What each field collects, where it lands, who can see it, how long it is kept, and the notice shown before someone types anything sensitive. - [AODA and WCAG 2.2 AA pass](https://uxpro.ca/services/compliance/aoda): Keyboard path, contrast, heading order, focus states and form labels checked before launch, and again on every care-plan review. ## What a build for this sector costs. How we price it: **From $3,500 CAD per project, plus HST.** A custom site of five to ten pages is from $3,500; a full custom build of fifteen to thirty pages is from $7,500, and most multi-practice firms sit there. The Growth care plan at $650 a month is what keeps the guides coming, since that is where the traffic comes from. Add-ons: extra article $220 · extra page $450 · hourly $120. All figures are CAD and exclude tax. Month-to-month. Cancel any time. No annual pricing exists. Changes the price: - How many practice areas need their own page. - How many offices, each with a page, a profile and its own routing. - How many guides you want written before launch, and how many a month after. - Whether bios and fee language exist already, or we draft them with you. Not included: - Legal advice on the LSO rules. We design to them; your own review signs off. - Practice-management or case-management software integration, unless quoted. - Trust accounting or payment processing set-up. - Ad spend, including Google Local Services Ads. ## Ontario, from Kitchener. Waterloo Region gets in-person meetings. Everywhere else runs on a call, a written copy brief and a staging link, which is the same work. - Kitchener: Home base. We meet in person. - Waterloo: In person. - Cambridge: In person. - Guelph: In person, by arrangement. - Toronto and the GTA: On a call, or in person on request. - The rest of Ontario: On a call. Distance changes nothing. Location pages: - [Kitchener-Waterloo](https://uxpro.ca/locations/kitchener-waterloo): Home base. Websites, product, brand and decks, with in-person meetings across the region. - [Waterloo](https://uxpro.ca/locations/waterloo): Product and app UX, prototypes and decks for founders and product teams. In person. - [Cambridge](https://uxpro.ca/locations/cambridge): Trades, clinics and local services. Map-pack work and in-person meetings. - [Guelph](https://uxpro.ca/locations/guelph): Practices, family services and research founders. In person by arrangement. - [Toronto and the GTA](https://uxpro.ca/locations/toronto-gta): Toronto, Mississauga, Brampton, Markham and beyond. Mostly remote, in person when it matters. - [Across Ontario](https://uxpro.ca/locations/ontario): Province-wide, with Hamilton and London sections. Multi-location firms and Ontario rules. - [Across Canada, remotely](https://uxpro.ca/locations/canada): Remote work across Canada, and for US companies. Time zones, sales tax and provincial rules. ## What this sector asks before booking a call. ### How much does a law firm website cost in Ontario? From $3,500 CAD for a five to ten page site, and from $7,500 CAD for a full custom build of fifteen to thirty pages, plus HST. Most multi-practice firms sit in the full build. We quote one number after the first conversation, and it does not move unless the scope does. ### How long does a law firm website take to build? Typically eight to twelve weeks for a full firm build, and typically four to six weeks for five to ten pages. Content approval sets the timeline, not design or development. Bios and fee language are usually what everyone is waiting on, so we agree those dates in week one. ### Do Ontario law firm websites have to follow Law Society rules? Yes. Marketing by Ontario licensees is governed by the Law Society of Ontario's marketing and advertising rules, which cover claims of expertise, testimonials, fee advertising and firm identification. We review the site against the current rules and hand you a written checklist per page. ### Can we publish client reviews or testimonials? Not on your own site. The LSO rules do not allow it, which is why this page has no testimonial either. Credibility has to come from useful content, real credentials, and clear fee and process information. Clients reviewing your firm on Google is a separate matter for your own review. ### Can our staff publish a guide without a developer? Yes. That is the point of the content editor. A new plain-language guide goes up without a developer, and the FAQ markup is generated from the content, so the structured data cannot fall out of step with the words. ## Guides for this sector, and the services it usually buys. Guides: - [What a Law Firm Website Needs: 12-Page Checklist](https://uxpro.ca/blog/law-firm-website-checklist) - [Best Law Firm Website Companies in Ontario (2026): An Honest Comparison](https://uxpro.ca/blog/best-law-firm-website-companies-ontario) - [LSO Marketing Rules and Your Website](https://uxpro.ca/blog/lso-marketing-rules-website) How do other Ontario law firm websites measure on a phone? [The Ontario Practice Website Index](https://uxpro.ca/research/ontario-practice-website-index), our open dataset, has the medians for this sector. Services: - [Website design and build](https://uxpro.ca/services/website-design-build): A site built to turn search traffic into booked calls. - [SEO and content](https://uxpro.ca/services/seo-content): Pages a search engine can read, written for the questions your clients type. - [AI search visibility](https://uxpro.ca/services/ai-search-geo): Get quoted by ChatGPT, Perplexity and Google's AI answers. ## Send the URL, or ask us first. If you would rather talk first, ask us a question. One fixed quote, in writing, after the first conversation. - [Request a Redline](https://uxpro.ca/redline) - [Or ask us a question first](https://uxpro.ca/contact) A written review of what stops enquiries and what to fix first. Yours to keep. Reach us: - **Email:** hello@uxpro.ca - **Hours:** Monday to Friday, 9 to 5 Eastern - **Base:** Kitchener, Ontario - **In person:** Kitchener, Waterloo, Cambridge, Guelph --- Read the illustrated page: [Law firms](https://uxpro.ca/industries/law-firms)