# UXPro Design Studio

> A full design studio for small businesses, practices and startups: website
> design and Next.js builds, product and UX design, mobile app design, brand
> identity, pitch decks, SEO and AI-search visibility, and ongoing marketing
> support. Based in Kitchener-Waterloo, Ontario, Canada, and led by its
> founder. Every project starts with a free Redline: a person
> marks up your homepage by hand, with reasons.

Team: the studio's founder is the accountable lead on every project, with specialists brought in per project.
Studio facts (approved): Three published prices, in Canadian dollars plus HST; Six studio concepts, each labelled as a concept before you see it.
Location: Kitchener, Ontario. Serves Waterloo Region, the Greater
Toronto Area and the rest of Ontario; remote across Canada.
Contact: hello@uxpro.ca | the form at https://uxpro.ca/contact
Hours: Monday to Friday, 9 to 5 Eastern
Care plans: Essentials $250/mo CAD, Growth $650/mo CAD, Authority $1,200/mo CAD, plus HST, month to month.
Search programme: a different product from the care plans. The Growth care plan ($650 CAD a month, plus HST) is site care with one article a month, structured-data tuning, Google Business Profile upkeep and quarterly reporting. The Search and AI visibility programme is a separate monthly search service: $950 CAD a month, plus HST (Standard) or $1,800 CAD a month, plus HST (Growth), after a one-off setup at $2,500 CAD per site, plus HST.
Project pricing: Standard $1,500 CAD per project, Growth $3,500 CAD per project, Premium $7,500 CAD per project, plus HST. One fixed quote, agreed before work starts. No "contact for pricing" anywhere.
Last updated: 2026-10-18
Full text of the pages below, in one file: https://uxpro.ca/llms-full.txt

## Services

- [Fixed-price compliance passes](https://uxpro.ca/services/compliance): Three fixed-price website passes for Ontario: LSO marketing rules for law firms, PHIPA forms for clinics, AODA accessibility. Rules cited; not legal advice.
- [Website design and build](https://uxpro.ca/services/website-design-build): Custom websites built on Next.js and Vercel, with a CMS you can use.Fixed quote first. Markdown: https://uxpro.ca/services/website-design-build/markdown
- [Search and AI visibility](https://uxpro.ca/services/seo-aeo-geo): Search and AI visibility for Ontario small businesses: technical SEO, schema, answer-first guides and a monthly AI citation log. Published prices. Markdown: https://uxpro.ca/services/seo-aeo-geo/markdown
- [SEO and content](https://uxpro.ca/services/seo-content): Keyword-led service pages, plain-language guides, FAQ schema and monthly articles that answer what your clients type. From $650 CAD a month, plus HST. Markdown: https://uxpro.ca/services/seo-content/markdown
- [AI search visibility](https://uxpro.ca/services/ai-search-geo): Structured data, answer-shaped content and llms.txt so ChatGPT, Perplexity and Google AI can read your site and cite it. Measured monthly. Markdown: https://uxpro.ca/services/ai-search-geo/markdown
- [Local SEO and Google Business Profile](https://uxpro.ca/services/local-seo-google-business-profile): Map-pack visibility for Ontario businesses: Google Business Profile setup and upkeep, location pages, a review process and local schema. Markdown: https://uxpro.ca/services/local-seo-google-business-profile/markdown
- [UX and UI product design](https://uxpro.ca/services/ux-ui-design): Product UX and UI design for startups and software teams: flows, wireframes, high-fidelity screens and a design system developers can build from. Markdown: https://uxpro.ca/services/ux-ui-design/markdown
- [Branding and identity](https://uxpro.ca/services/branding): Logo, type, colour and a usage guide that survives the real world: signage, invoices, a van door, a storefront window and a website. Markdown: https://uxpro.ca/services/branding/markdown
- [Pitch deck design](https://uxpro.ca/services/pitch-deck-design): Investor-ready decks: one argument per slide, charts that read in five seconds, and an editable file you keep. From our Funded deck practice. Markdown: https://uxpro.ca/services/pitch-deck-design/markdown
- [Mobile app design](https://uxpro.ca/services/mobile-app-design): iOS and Android app design for startups and small businesses: onboarding, core flows, high-fidelity screens and a component set developers build from. Markdown: https://uxpro.ca/services/mobile-app-design/markdown
- [Digital marketing support](https://uxpro.ca/services/digital-marketing-support): One monthly rhythm across SEO, your Google listing, AI search and site care, with one report. Marketing starts on Growth, $650 CAD a month, plus HST. Markdown: https://uxpro.ca/services/digital-marketing-support/markdown
- [LSO marketing pass](https://uxpro.ca/services/compliance/lso-marketing): A fixed-price read of your law firm website against LSO marketing rules 4.2 and 4.3: every flagged line cited, redlined and rewritten. Not legal advice. Markdown: https://uxpro.ca/services/compliance/lso-marketing/markdown
- [PHIPA forms pass](https://uxpro.ca/services/compliance/phipa-forms): A fixed-price review of every form, booking widget and data path on your clinic website against PHIPA's collection limits. Cited, not legal advice. Markdown: https://uxpro.ca/services/compliance/phipa-forms/markdown
- [AODA website pass](https://uxpro.ca/services/compliance/aoda): A fixed-price WCAG 2.0 AA review of your website, tested by hand, mapped to O. Reg. 191/11: every issue cited, redlined and ranked. Not a certification. Markdown: https://uxpro.ca/services/compliance/aoda/markdown
- [Project pricing](https://uxpro.ca/pricing): Three published project prices: $1,500, $3,500 and $7,500 CAD plus HST, one fixed quote each, every row compared. Markdown: https://uxpro.ca/pricing/markdown
- [Website care plans](https://uxpro.ca/care-plans): Three plans at $250, $650 and $1,200 CAD a month plus HST, with every inclusion published. Month to month, cancel any time.
- [Request a Redline](https://uxpro.ca/redline): Send a URL and a person marks up your homepage at phone width: what to cut, what to add, and why. Plus the Full Redline for the whole site.

## Industries

- [Law Firm Website Design in Ontario](https://uxpro.ca/industries/law-firms): Websites for Ontario law firms: practice-area pages, plain-language guides, location pages and a Law Society marketing-compliance pass. Markdown: https://uxpro.ca/industries/law-firms/markdown
- [Clinic Website Design in Ontario](https://uxpro.ca/industries/clinics): Websites for Ontario clinics: symptom-level service pages, PHIPA-aware forms, accessible booking and honest scope-of-practice language. Markdown: https://uxpro.ca/industries/clinics/markdown
- [Accountant Website Design in Ontario](https://uxpro.ca/industries/accountants): Websites for Ontario accountants and bookkeepers: service pages by situation, a deadline calendar, and forms that collect enough to quote. Markdown: https://uxpro.ca/industries/accountants/markdown
- [Websites for Ontario Trades & Contractors](https://uxpro.ca/industries/trades): Quote requests from a phone: tap-to-call, service-area pages that name the towns, real photos of finished work and a five-question form. Markdown: https://uxpro.ca/industries/trades/markdown
- [Daycare Website Design in Ontario](https://uxpro.ca/industries/daycares): Websites for Ontario childcare: licensing, hours, ratios and fees up front, plus a waitlist form that captures the child's age and start month. Markdown: https://uxpro.ca/industries/daycares/markdown
- [Salon & Barbershop Website Design](https://uxpro.ca/industries/salons-barbershops): Bookings, not brochures: a site built to load fast on a phone, your booking tool wired in, and a Google listing pulling its weight. Markdown: https://uxpro.ca/industries/salons-barbershops/markdown
- [Websites & Product UX for Startups](https://uxpro.ca/industries/startups-saas): Marketing sites, product UX and investor decks for startups and software teams who need something credible before the next raise. Markdown: https://uxpro.ca/industries/startups-saas/markdown

## Locations

- [Design Studio in Kitchener-Waterloo](https://uxpro.ca/locations/kitchener-waterloo): Kitchener design studio for Waterloo Region: websites, UX and app design, brand identity, pitch decks and search visibility. Published prices. Markdown: https://uxpro.ca/locations/kitchener-waterloo/markdown
- [Product, UX and Pitch Deck Design in Waterloo](https://uxpro.ca/locations/waterloo): Product and app design, clickable prototypes and pitch decks for Waterloo founders and teams, plus brand and website work. In person, from Kitchener. Markdown: https://uxpro.ca/locations/waterloo/markdown
- [Websites, Brand & Local Search in Cambridge, ON](https://uxpro.ca/locations/cambridge): Websites, Google Business Profile, brand and product work for Cambridge trades, clinics and local services, from a Kitchener studio. We meet in person. Markdown: https://uxpro.ca/locations/cambridge/markdown
- [Design Studio for Guelph: Web, Brand & Product](https://uxpro.ca/locations/guelph): Websites, brand identity, product and app design, pitch decks and search work for Guelph practices and founders. In person by arrangement, from Kitchener. Markdown: https://uxpro.ca/locations/guelph/markdown
- [Product, Deck & Web Design for Toronto & the GTA](https://uxpro.ca/locations/toronto-gta): Product and app UX, pitch decks, brand and websites for Toronto and GTA startups and firms. Mostly remote, in person when it matters. Published prices. Markdown: https://uxpro.ca/locations/toronto-gta/markdown
- [UX, Website & Brand Design Across Ontario](https://uxpro.ca/locations/ontario): How to choose a UX or design studio in Ontario, and how we work from Windsor to Ottawa: websites, product, brand, decks, search, multi-location firms. Markdown: https://uxpro.ca/locations/ontario/markdown
- [Remote Design Studio for Canadian Businesses](https://uxpro.ca/locations/canada): Remote website, product and app, brand, pitch deck and search work for businesses and startups across Canada, from an Ontario studio on Eastern time. Markdown: https://uxpro.ca/locations/canada/markdown

## Work

Every case study is labelled for what it is — client project, client work
anonymised, concept, or ongoing practice — and the label leads its summary.
A concept has no client and no measured result. The list holds
8 concepts: the 6 in the studio concept series, plus 2 earlier concept breakdowns.

- [Brand archive](https://uxpro.ca/work/brand-archive): Smaller identity projects, one short section each, with an anchor per project. Still Measure is client work, anonymised at the client’s request.
- [Tokas Lex Law Office](https://uxpro.ca/work/tokas-lex-law-office): Client project. How we built a two-office Ontario law firm site on Next.js: 7 practice areas, 13 plain-language guides with FAQ schema, and a Law Society compliance pass. Markdown: https://uxpro.ca/work/tokas-lex-law-office/markdown
- [Orient Barber Shop](https://uxpro.ca/work/orient-barber-shop): Client project. 400% more online bookings in the two months after launch and 70% fewer no-shows, as reported by the shop. A Kitchener barbershop rebuild. Markdown: https://uxpro.ca/work/orient-barber-shop/markdown
- [Wonderhill daycare](https://uxpro.ca/work/wonderhill-daycare): Concept. A concept breakdown, not a client engagement: how a childcare site should be structured to fill a waitlist, and the assumptions behind its illustrative enrolment projection. Markdown: https://uxpro.ca/work/wonderhill-daycare/markdown
- [Anarchy, a fashion e-commerce concept](https://uxpro.ca/work/fashion-ecommerce-breakdown): Concept. A concept breakdown, not a client engagement. Where an online fashion brand loses the sale, and the assumptions behind its illustrative sales projection. Markdown: https://uxpro.ca/work/fashion-ecommerce-breakdown/markdown
- [Stride, an anonymised study-habit app](https://uxpro.ca/work/stride): Client work, anonymised. An anonymised study-habit iOS app designed around one clear next session, with onboarding, intake and a component set. No metrics claimed. Markdown: https://uxpro.ca/work/stride/markdown
- [Latitude, an anonymised budget-travel brand](https://uxpro.ca/work/latitude): Client work, anonymised. An anonymised travel identity designed for platforms, car windows and buses: a compact mark, clear colour roles and applications. No results claimed. Markdown: https://uxpro.ca/work/latitude/markdown
- [Funded](https://uxpro.ca/work/funded): Ongoing practice. Explore four startup pitch deck concepts by UXPro, each with its own visual identity, product story and five-slide narrative. Markdown: https://uxpro.ca/work/funded/markdown
- [Marrow & Vance Family Law](https://uxpro.ca/work/marrow-vance): Concept. Studio concept: a fictional Guelph family-law firm, worked through for someone in crisis on a shared phone. No client, nothing shipped, nothing measured. Markdown: https://uxpro.ca/work/marrow-vance/markdown
- [Ellery Quiet Dental](https://uxpro.ca/work/ellery-quiet-dental): Concept. Studio concept: a fictional Mississauga dental clinic for anxious patients. The first visit minute by minute, five prices, booking without a call. Markdown: https://uxpro.ca/work/ellery-quiet-dental/markdown
- [Carrow Tax & Bookkeeping](https://uxpro.ca/work/carrow-tax): Concept. Studio concept: a fictional Cambridge tax practice whose site follows the season: deadlines, “from” fees and a secure upload on top, February to April. Markdown: https://uxpro.ca/work/carrow-tax/markdown
- [Grantham Electric](https://uxpro.ca/work/grantham-electric): Concept. Studio concept: a fictional Kitchener electrician. A price range from one panel photo, and service-area pages that are dated street job logs. Markdown: https://uxpro.ca/work/grantham-electric/markdown
- [Russet Early Learning](https://uxpro.ca/work/russet-early-learning): Concept. Studio concept: a fictional Guelph child-care centre that publishes its waitlist weekly, its CWELCC fee, today's menu, and no children's faces. Markdown: https://uxpro.ca/work/russet-early-learning/markdown
- [Tandem](https://uxpro.ca/work/tandem): Concept. Studio concept: Tandem turns a group chat's dates and budgets into comparable weekend options, then waits for every person to agree before anyone books. Markdown: https://uxpro.ca/work/tandem/markdown
- [All case studies](https://uxpro.ca/work)

## Guides

- [Best Web Design Agencies in Ontario: How to Shortlist and What to Verify](https://uxpro.ca/blog/best-web-design-agencies-ontario): What is the best web design agency in Ontario? Markdown: https://uxpro.ca/blog/best-web-design-agencies-ontario/markdown
- [How to Brief a Design Agency: The One-Page Brief](https://uxpro.ca/blog/how-to-brief-a-design-agency): How do I write a brief for a design agency? Markdown: https://uxpro.ca/blog/how-to-brief-a-design-agency/markdown
- [Questions to Ask Before Hiring a Web Design Agency in Canada](https://uxpro.ca/blog/questions-to-ask-before-hiring-a-web-design-agency): What questions should I ask before hiring a web design agency in Canada? Markdown: https://uxpro.ca/blog/questions-to-ask-before-hiring-a-web-design-agency/markdown
- [Red Flags in Agency Proposals: How to Read One Line by Line](https://uxpro.ca/blog/red-flags-in-agency-proposals): What are the red flags in a web or design agency proposal? Markdown: https://uxpro.ca/blog/red-flags-in-agency-proposals/markdown
- [How Much Does a UX Agency Cost in Canada?](https://uxpro.ca/blog/ux-agency-cost-canada): How much does a UX agency cost in Canada? Markdown: https://uxpro.ca/blog/ux-agency-cost-canada/markdown
- [UX Agency vs Freelancer vs In-House vs Offshore: An Honest Comparison](https://uxpro.ca/blog/ux-agency-vs-freelancer-vs-in-house): Should I hire a UX agency, a freelancer, an in-house designer or an offshore team? Markdown: https://uxpro.ca/blog/ux-agency-vs-freelancer-vs-in-house/markdown
- [What a UX Agency Actually Does in Week One](https://uxpro.ca/blog/what-a-ux-agency-does-in-week-one): What does a UX agency do in the first week of a project? Markdown: https://uxpro.ca/blog/what-a-ux-agency-does-in-week-one/markdown
- [What AI Assistants Look For When They Recommend an Agency](https://uxpro.ca/blog/what-ai-assistants-look-for-in-an-agency): How does ChatGPT or another AI assistant choose which agency to recommend? Markdown: https://uxpro.ca/blog/what-ai-assistants-look-for-in-an-agency/markdown
- [AODA Website Compliance for Ontario Businesses: What's Actually Required](https://uxpro.ca/blog/aoda-website-compliance-ontario-businesses): What does AODA require for a business website in Ontario? Markdown: https://uxpro.ca/blog/aoda-website-compliance-ontario-businesses/markdown
- [Best Law Firm Website Companies in Ontario (2026): An Honest Comparison](https://uxpro.ca/blog/best-law-firm-website-companies-ontario): What are the best law firm website design companies in Ontario? Markdown: https://uxpro.ca/blog/best-law-firm-website-companies-ontario/markdown
- [Best Web Design Agencies in Kitchener-Waterloo, Compared (2026)](https://uxpro.ca/blog/best-web-design-agencies-kitchener-waterloo): What are the best web design agencies in Kitchener-Waterloo? Markdown: https://uxpro.ca/blog/best-web-design-agencies-kitchener-waterloo/markdown
- [Choosing Online Booking for a Small Clinic](https://uxpro.ca/blog/clinic-online-booking): What's the best way to add online booking to a clinic website? Markdown: https://uxpro.ca/blog/clinic-online-booking/markdown
- [Do I Need an llms.txt File?](https://uxpro.ca/blog/do-i-need-llms-txt): Do I need an llms.txt file for my website? Markdown: https://uxpro.ca/blog/do-i-need-llms-txt/markdown
- [Do You Own Your Website? Code, Domain, Hosting and Email, in Plain Language](https://uxpro.ca/blog/do-you-own-your-website): Do I own my website after a web designer builds it? Markdown: https://uxpro.ca/blog/do-you-own-your-website/markdown
- [How to Help Your Website Appear in ChatGPT Search](https://uxpro.ca/blog/get-cited-in-chatgpt): How can I help my business website appear in ChatGPT Search? Markdown: https://uxpro.ca/blog/get-cited-in-chatgpt/markdown
- [How to Choose a UX Design Agency: 6 Questions to Ask](https://uxpro.ca/blog/how-to-choose-a-ux-design-agency): How do I choose a UX design agency? Markdown: https://uxpro.ca/blog/how-to-choose-a-ux-design-agency/markdown
- [How to Measure Your AI Search Visibility](https://uxpro.ca/blog/measure-ai-search-visibility): How can I track whether my business shows up in AI Overviews, ChatGPT and other AI search tools? Markdown: https://uxpro.ca/blog/measure-ai-search-visibility/markdown
- [Prototype or MVP: What Should You Build First?](https://uxpro.ca/blog/mvp-prototype-before-development): Should I build a prototype or an MVP first? Markdown: https://uxpro.ca/blog/mvp-prototype-before-development/markdown
- [PHIPA: What Your Clinic Website Form Can Collect](https://uxpro.ca/blog/phipa-clinic-website-forms): Can a clinic contact or booking form be PHIPA-compliant? Markdown: https://uxpro.ca/blog/phipa-clinic-website-forms/markdown
- [How Much Does Pitch Deck Design Cost in Canada?](https://uxpro.ca/blog/pitch-deck-design-cost): How much does pitch deck design cost in Canada? Markdown: https://uxpro.ca/blog/pitch-deck-design-cost/markdown
- [How to Redesign a Website Without Losing Rankings](https://uxpro.ca/blog/redesign-without-losing-rankings): How do I redesign my website without losing rankings? Markdown: https://uxpro.ca/blog/redesign-without-losing-rankings/markdown
- [Should a Contractor Have a Page for Every City?](https://uxpro.ca/blog/service-area-pages): Do I need a separate page for each city I serve? Markdown: https://uxpro.ca/blog/service-area-pages/markdown
- [Squarespace vs Wix vs Webflow vs a Custom Build](https://uxpro.ca/blog/squarespace-wix-webflow-custom): Which website platform should a professional firm use: Squarespace, Wix, Webflow, or a custom build? Markdown: https://uxpro.ca/blog/squarespace-wix-webflow-custom/markdown
- [UX and Product Design Studios in Waterloo Region, Compared (2026)](https://uxpro.ca/blog/ux-product-design-studios-waterloo-region): What are the best UX and product design agencies in Kitchener-Waterloo? Markdown: https://uxpro.ca/blog/ux-product-design-studios-waterloo-region/markdown
- [How Much Does a Website Cost in Ontario?](https://uxpro.ca/blog/website-cost-ontario): How much does a website cost in Ontario? Markdown: https://uxpro.ca/blog/website-cost-ontario/markdown
- [What Does a Brand Identity Include?](https://uxpro.ca/blog/what-a-brand-identity-includes): What does a brand identity include? Markdown: https://uxpro.ca/blog/what-a-brand-identity-includes/markdown
- [What Is a UX Audit and What Do You Actually Get?](https://uxpro.ca/blog/what-is-a-ux-audit): What is a UX audit and what's in the deliverable? Markdown: https://uxpro.ca/blog/what-is-a-ux-audit/markdown
- [What Is a Website Care Plan, and What's In It?](https://uxpro.ca/blog/what-is-a-website-care-plan): What is a website care plan and what does it include? Markdown: https://uxpro.ca/blog/what-is-a-website-care-plan/markdown
- [What Is AI Search Optimization (AEO/GEO)?](https://uxpro.ca/blog/what-is-ai-search-optimization): What is generative engine optimization (AEO/GEO) and do I need it? Markdown: https://uxpro.ca/blog/what-is-ai-search-optimization/markdown
- [WordPress or Next.js in 2026? A Straight Answer](https://uxpro.ca/blog/wordpress-vs-nextjs): Should my business site be WordPress or Next.js? Markdown: https://uxpro.ca/blog/wordpress-vs-nextjs/markdown
- [LSO Marketing Rules and Your Website](https://uxpro.ca/blog/lso-marketing-rules-website): What do LSO advertising rules mean for a law firm website? Markdown: https://uxpro.ca/blog/lso-marketing-rules-website/markdown
- [What a Law Firm Website Needs: 12-Page Checklist](https://uxpro.ca/blog/law-firm-website-checklist): What pages should a law firm website have? Markdown: https://uxpro.ca/blog/law-firm-website-checklist/markdown
- [Full index](https://uxpro.ca/blog)

## Research

- [The Ontario Practice Website Index](https://uxpro.ca/research/ontario-practice-website-index): Open data: law firm, clinic and accounting websites in Ontario measured on a phone for weight, speed, tap-to-call, schema, llms.txt, prices and accessibility.
- [Index data, CSV](https://uxpro.ca/data/ontario-practice-website-index-2026-10b.csv) · [JSON with methodology](https://uxpro.ca/data/ontario-practice-website-index-2026-10b.json)

## Company

- [UXPro Design Studio](https://uxpro.ca/about): UXPro is a Kitchener–Waterloo design studio making websites, products, apps, brands and pitch decks clearer and more useful.
- [Our own audit, published](https://uxpro.ca/proof): The checklist a client build is accepted against, run on uxpro.ca and dated, including what it fails, plus every approved claim on the site.
- [Glossary](https://uxpro.ca/glossary): Plain, sourced definitions across UX, product, brand, pitch decks, search, AI search and accessibility, plus our own working terms and the Ontario rules our guides cite. Markdown: https://uxpro.ca/glossary/markdown
- [How we use AI](https://uxpro.ca/studio/how-we-use-ai): Where we use generated imagery and AI-assisted drafting, how a person verifies it, what we never do, and how to tell on this site.
- [The UXPro film](https://uxpro.ca/studio/film): An imagined conversation becomes a 56-second studio film of brands, products, websites and pitch decks, with a scene-by-scene text alternative.
- [Acceptance contract](https://uxpro.ca/studio/acceptance): What done means on a build: agreed journeys, browsers, accessibility checks and performance budgets, and how launch defects are repaired.
- [Contact](https://uxpro.ca/contact): We reply to every enquiry within one business day.
- [Privacy policy](https://uxpro.ca/privacy): What each of the three forms collects, the three processors that see it, how long it is kept, and how to have it deleted.
- [Terms of use](https://uxpro.ca/terms): What you own when a project ends, how payment works, and why nobody guarantees a ranking.
- [Accessibility statement](https://uxpro.ca/accessibility): The WCAG 2.2 AA target, what is in place, the gaps we know about, and how to report a barrier.

## What we do not do

- No paid advertising management, no link buying, no ranking guarantees, and
  no promise that an AI assistant will cite you.
- No page-builder plugins. Client code stays in the client's repository.
- No minimum term and no lock-in. Care plans: Month-to-month. Cancel any time. No annual pricing exists. You can leave at
  any time and take your code with you. The Premium website tier includes
  a 12-month support contract, with priority support. That support is part of the project, not a
  minimum term, and it does not stop you leaving.
- No testimonials, reviews, ratings, client logos or results we did not
  receive. Concepts are labelled as concepts and have no client and no result.