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<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9" xmlns:video="http://www.google.com/schemas/sitemap-video/1.1">
  <url>
    <loc>https://uxpro.ca/studio/film</loc>
    <video:video>
      <video:thumbnail_loc>https://uxpro.ca/video/uxpro-film-v4/uxpro-film-v4-poster-1920.webp</video:thumbnail_loc>
      <video:title>Make it make sense: the UXPro film</video:title>
      <video:description>Make it make sense. A 72-second narrated UXPro studio film that opens and closes with an imagined client conversation (not a testimonial; no client is named), moving through websites, a redline, products and apps, brands and pitch decks. Featuring Tokas Lex (a live client website), Tessary Datum and Kumquat Thunder (studio concepts with fictional brands; the redline is a studio-concept before and after), Tandem (a studio concept), Stride, Latitude and Still Measure (anonymised client work) and Funded (fictional startup story studies from our deck practice). Narrated by a licensed generated voice, with original music and sound design; the hand-held device and surfaces are generated mockups.</video:description>
      <video:content_loc>https://uxpro.ca/video/uxpro-film-v4/uxpro-film-v4-1080p.mp4</video:content_loc>
      <video:duration>72</video:duration>
      <video:publication_date>2026-10-21T19:33:46-04:00</video:publication_date>
      <video:family_friendly>yes</video:family_friendly>
    </video:video>
  </url>
  <url>
    <loc>https://uxpro.ca/work/tokas-lex-law-office</loc>
    <video:video>
      <video:thumbnail_loc>https://uxpro.ca/video/tokas-lex-film-poster.webp</video:thumbnail_loc>
      <video:title>Tokas Lex Law Office — Live site, captured at 3× · tokaslexlaw.com · Sept 2026</video:title>
      <video:description>A 12-second silent film. Client project. Opening frame: A frame of the film of the live Tokas Lex site: the practice-areas section on a cream ground, headed Seven practice areas, one Ontario focus, above cards for residential and commercial real estate and wills and estate administration.</video:description>
      <video:content_loc>https://uxpro.ca/video/tokas-lex-film.mp4</video:content_loc>
      <video:duration>12</video:duration>
      <video:publication_date>2026-10-19T23:20:52-04:00</video:publication_date>
      <video:family_friendly>yes</video:family_friendly>
    </video:video>
  </url>
  <url>
    <loc>https://uxpro.ca/work/stride</loc>
    <video:video>
      <video:thumbnail_loc>https://uxpro.ca/video/stride-film-poster.webp</video:thumbnail_loc>
      <video:title>Stride · study-habit app · client work, anonymised</video:title>
      <video:description>A 10-second silent film. Client work, anonymised — name, brand and interface re-drawn at the client&apos;s request. No figures are claimed. Opening frame: A dark iPhone lying at an angle on a pale split stone slab in soft studio light, showing the Stride onboarding screen: a mulberry Stride wordmark, a card headed ONE THING AT A TIME reading Tuesday’s first step — Review lecture notes, 25 minutes, the headline Make room for your goals, and a mulberry button reading Let’s get started.</video:description>
      <video:content_loc>https://uxpro.ca/video/stride-film.mp4</video:content_loc>
      <video:duration>10</video:duration>
      <video:publication_date>2026-10-19T23:20:52-04:00</video:publication_date>
      <video:family_friendly>yes</video:family_friendly>
    </video:video>
  </url>
  <url>
    <loc>https://uxpro.ca/work/latitude</loc>
    <video:video>
      <video:thumbnail_loc>https://uxpro.ca/video/latitude-film-poster.webp</video:thumbnail_loc>
      <video:title>Latitude · travel brand · client work, anonymised</video:title>
      <video:description>A 10-second silent film. Client work, anonymised — name, brand and interface re-drawn at the client&apos;s request. No figures are claimed. Opening frame: Three Latitude transit posters in a green-tiled subway corridor: a golden-yellow poster reading Go further on less over a lighthouse on a rocky coast, a porcelain poster reading Every city is closer, fares from $29, over a rail bridge with a yellow LATI TUDE disc, and a cocoa-and-yellow poster reading Travel light, pay less with us, over a cable car in the mountains.</video:description>
      <video:content_loc>https://uxpro.ca/video/latitude-film.mp4</video:content_loc>
      <video:duration>10</video:duration>
      <video:publication_date>2026-10-19T23:20:52-04:00</video:publication_date>
      <video:family_friendly>yes</video:family_friendly>
    </video:video>
  </url>
  <url>
    <loc>https://uxpro.ca/work/brand-archive</loc>
    <video:video>
      <video:thumbnail_loc>https://uxpro.ca/video/still-measure-film-poster.webp</video:thumbnail_loc>
      <video:title>Still Measure · retail brand · client work, anonymised</video:title>
      <video:description>A 8-second silent film. Client work, anonymised — name, brand and interface re-drawn at the client&apos;s request. No figures are claimed. Opening frame: Three mulberry-wine paper shopping bags of three sizes on an oyster studio sweep, with tobacco-brown ribbon handles, each carrying the two-L mark above STILL MEASURE and READY-TO-WEAR.</video:description>
      <video:content_loc>https://uxpro.ca/video/still-measure-film.mp4</video:content_loc>
      <video:duration>8</video:duration>
      <video:publication_date>2026-10-19T23:20:52-04:00</video:publication_date>
      <video:family_friendly>yes</video:family_friendly>
    </video:video>
  </url>
</urlset>
