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  <url>
    <loc>https://uxpro.ca/studio/film</loc>
    <video:video>
      <video:thumbnail_loc>https://uxpro.ca/video/codex-showreel-v3/poster-1920.webp</video:thumbnail_loc>
      <video:title>Make it make sense: the UXPro film</video:title>
      <video:description>Make it make sense. A 56-second UXPro studio film moving from an imagined client conversation through brand identity, product design, websites and pitch decks. Featuring Latitude, Stride and Still Measure (anonymised client work), Tandem (a studio concept), Funded (our deck design practice) and Tokas Lex (client website design). Original instrumental music and sound design; no narration.</video:description>
      <video:content_loc>https://uxpro.ca/video/codex-showreel-v3/uxpro-showreel-1080p.mp4</video:content_loc>
      <video:duration>56</video:duration>
      <video:publication_date>2026-10-17T21:59:37-04:00</video:publication_date>
      <video:family_friendly>yes</video:family_friendly>
    </video:video>
  </url>
  <url>
    <loc>https://uxpro.ca/work/tokas-lex-law-office</loc>
    <video:video>
      <video:thumbnail_loc>https://uxpro.ca/video/tokas-lex-film-poster.webp</video:thumbnail_loc>
      <video:title>Tokas Lex Law Office — Live site, captured at 3× · tokaslexlaw.com · Sept 2026</video:title>
      <video:description>A 12-second silent film. Client project. Opening frame: A frame of the film of the live Tokas Lex site: the practice-areas section on a cream ground, headed Seven practice areas, one Ontario focus, above cards for residential and commercial real estate and wills and estate administration.</video:description>
      <video:content_loc>https://uxpro.ca/video/tokas-lex-film.mp4</video:content_loc>
      <video:duration>12</video:duration>
      <video:publication_date>2026-10-17T21:59:37-04:00</video:publication_date>
      <video:family_friendly>yes</video:family_friendly>
    </video:video>
  </url>
  <url>
    <loc>https://uxpro.ca/work/stride</loc>
    <video:video>
      <video:thumbnail_loc>https://uxpro.ca/video/stride-film-poster.webp</video:thumbnail_loc>
      <video:title>Stride · study-habit app · client work, anonymised</video:title>
      <video:description>A 10-second silent film. Client work, anonymised — name, brand and interface re-drawn at the client&apos;s request. No figures are claimed. Opening frame: A dark iPhone lying at an angle on a pale split stone slab in soft studio light, showing the Stride onboarding screen: a mulberry Stride wordmark, a card headed ONE THING AT A TIME reading Tuesday’s first step — Review lecture notes, 25 minutes, the headline Make room for your goals, and a mulberry button reading Let’s get started.</video:description>
      <video:content_loc>https://uxpro.ca/video/stride-film.mp4</video:content_loc>
      <video:duration>10</video:duration>
      <video:publication_date>2026-10-17T21:59:37-04:00</video:publication_date>
      <video:family_friendly>yes</video:family_friendly>
    </video:video>
  </url>
  <url>
    <loc>https://uxpro.ca/work/latitude</loc>
    <video:video>
      <video:thumbnail_loc>https://uxpro.ca/video/latitude-film-poster.webp</video:thumbnail_loc>
      <video:title>Latitude · travel brand · client work, anonymised</video:title>
      <video:description>A 10-second silent film. Client work, anonymised — name, brand and interface re-drawn at the client&apos;s request. No figures are claimed. Opening frame: Three Latitude transit posters in a green-tiled subway corridor: a golden-yellow poster reading Go further on less over a lighthouse on a rocky coast, a porcelain poster reading Every city is closer, fares from $29, over a rail bridge with a yellow LATI TUDE disc, and a cocoa-and-yellow poster reading Travel light, pay less with us, over a cable car in the mountains.</video:description>
      <video:content_loc>https://uxpro.ca/video/latitude-film.mp4</video:content_loc>
      <video:duration>10</video:duration>
      <video:publication_date>2026-10-17T21:59:37-04:00</video:publication_date>
      <video:family_friendly>yes</video:family_friendly>
    </video:video>
  </url>
  <url>
    <loc>https://uxpro.ca/work/brand-archive</loc>
    <video:video>
      <video:thumbnail_loc>https://uxpro.ca/video/still-measure-film-poster.webp</video:thumbnail_loc>
      <video:title>Still Measure · retail brand · client work, anonymised</video:title>
      <video:description>A 8-second silent film. Client work, anonymised — name, brand and interface re-drawn at the client&apos;s request. No figures are claimed. Opening frame: Three mulberry-wine paper shopping bags of three sizes on an oyster studio sweep, with tobacco-brown ribbon handles, each carrying the two-L mark above STILL MEASURE and READY-TO-WEAR.</video:description>
      <video:content_loc>https://uxpro.ca/video/still-measure-film.mp4</video:content_loc>
      <video:duration>8</video:duration>
      <video:publication_date>2026-10-17T21:59:37-04:00</video:publication_date>
      <video:family_friendly>yes</video:family_friendly>
    </video:video>
  </url>
</urlset>
