---
title: "Carrow Tax & Bookkeeping, a Studio Concept"
description: "Studio concept: a fictional Cambridge tax practice whose site follows the season: deadlines, “from” fees and a secure upload on top, February to April."
kind: concept
kindLabel: "Concept"
status: "Concept — no client, nothing shipped, no metrics."
concept: true
year: "2026"
location: "Cambridge, Ontario"
sector: "Accounting"
services: ["Website design and build", "Product UX and UI"]
dateCreated: 2026-10
canonical: https://uxpro.ca/work/carrow-tax
publisher: "UXPro Design Studio"
license: "Quote freely with a link to the canonical URL."
---

# Carrow Tax & Bookkeeping (Concept) — What do I bring, and what’s it cost?

**Concept.** Concept — no client, nothing shipped, no metrics.

> No client commissioned it and no business has been measured against it. Any figure on this page is a projection, and its assumptions are printed with it.

A small tax and bookkeeping practice upstairs on Main Street in Galt, whose website changes with the calendar instead of saying the same thing all year.

Canonical page: https://uxpro.ca/work/carrow-tax

## Facts

| Fact | Value |
|---|---|
| Our role | Self-initiated study |
| Scope | Find my fee by client type, get my document checklist, and start a secure upload |
| Constraints | A tax practice’s website has two jobs that never happen at once: from February to April it is a counter people queue at, and for the rest of the year it is a bookkeeping firm. |
| Status | Studio concept · nothing shipped · nothing measured |

## The question

*What do I bring, and what’s it cost?*

A tax practice’s website has two jobs that never happen at once: from February to April it is a counter people queue at, and for the rest of the year it is a bookkeeping firm.

During the season the questions are always the same: when is the deadline, what will it cost, what do I bring, and how do I send it without emailing my SIN.

So the site runs a season mode with the deadlines, the checklist and a secure upload on top, then hands the page back to bookkeeping in May.

## Decisions

Three decisions, each as a strike, an insertion and a numbered reason.

- From February to April, the deadlines go on top.
- Slips go through an upload, never an inbox.
- Every fee is a “from” price, by client type.

## What we did not do

- A client portal with its own login. A seasonal client will not remember a password once a year. A one-time upload link is enough.
- A SIN field “to save time”. The slips already carry it. Typing it into a form only makes another copy.
- A chatbot for tax questions. Wrong answers about tax cost people money. A person replies.
- Stock photos of families with calculators. They say nothing about this office or its season.

## Why we made this

Nothing was shipped and nothing was measured.

Small accounting practices in Ontario run on a season, and most of their websites do not know it. The same welcome sits on the home page in March and in August, and the busiest weeks of the year arrive by email with SINs attached. We wanted to show what a site looks like when it follows the calendar, and to build the part that matters most, the checklist and the upload, as a journey you can actually finish.

## Validation

Share of slips that arrive by upload rather than email, before and after season mode.

Calls and emails asking “how much” or “what do I bring” in March.

Time from a client’s first visit to a complete checklist.

Keyboard and screen-reader runs of the full upload journey.

### The limits

- Carrow is invented. Nobody has used this, and nothing on this page was measured.
- The upload is simulated. A real one needs encrypted storage, retention rules and a privacy review we have not done.
- The screens are our renders of the prototype.
- Fees and dates are illustrative. CRA deadlines change; a real site would read them from the Season record each year.

## Why we made this

**So the site runs a season mode with the deadlines, the checklist and a secure upload on top, then hands the page back to bookkeeping in May.**

Small accounting practices in Ontario run on a season, and most of their websites do not know it. The same welcome sits on the home page in March and in August, and the busiest weeks of the year arrive by email with SINs attached.

We wanted to show what a site looks like when it follows the calendar, and to build the part that matters most, the checklist and the upload, as a journey you can actually finish.

| | |
|---|---|
| Type | Studio concept |

## Credits

- Project: Carrow Tax & Bookkeeping (fictional)
- Sector: Accounting: personal tax and small business bookkeeping
- Disciplines: Content design, UX and interface design, Design system, Front-end prototype
- Type: Studio concept, not a client engagement

---

Read the illustrated page: [Carrow Tax & Bookkeeping](https://uxpro.ca/work/carrow-tax)