Care plans
A site is not a one-time purchase. Domains expire, forms stop sending, and dependencies pick up security holes. A plan means someone is watching.
Month-to-month. Cancel any time. No annual pricing exists. Your code stays in your repository. You own it.
| Essentials | $250 CAD / month |
|---|---|
| Growth | $650 CAD / month |
| Authority | $1,200 CAD / month |
| Tax | Plus HST |
| Commitment | Month to month |
| Cancelling | Any time, by email |
| Setup fee | None, on a site we built |
Three things that break quietly, and what each plan does about them.
After launch, things drift. Care puts them back.
Thirteen rows, in four groups. Prices are Canadian dollars a month, before tax.
| Feature | |||
|---|---|---|---|
| Keep it running | |||
| Hosting and DNS oversight | Included | Included | Included |
| Security and dependency updates | Included | Included | Included |
| Uptime monitoring | Included | Included | Included |
| Backups | Included | Included | Included |
| Lead delivery kept workingA real test submission through the live form, confirmed in the email and in the spreadsheet | Included | Included | Included |
| Keep it current | |||
| Content editsText, prices, hours, staff, photos, a new practice area on an existing page. Unused time credits forward one month | 1 hr / mo | 2 hrs / mo | 4 hrs / mo |
| Landing pagesA new page built from scratch, for a campaign or a new service, written and designed rather than edited | Not included | Not included | Included |
| Keep it found | |||
| SEO articles | Not included | 1 / mo | 2 / mo |
| AI-search tuningFAQ blocks, structured data and llms.txt kept current, plus a monthly run of the buyer-question panel in the major assistants | Not included | Included | Included |
| Google Business Profile upkeep | Not included | Included | Included |
| Keep in touch | |||
| Reporting | On request | Quarterly | Monthly, with a strategy call |
| Support | Email support | Email support, answered ahead of Essentials | Answered first, ahead of every other plan |
Month-to-month. Cancel any time. No annual pricing exists.
Where marketing starts
Essentials keeps the site itself working. Marketing starts on Growth: an article a month, AI-search tuning and Google Business Profile upkeep, in one monthly order of work with one report.
Monthly reportOne page
Before you pick Growth
Drop from Growth to Essentials later and you go from two hours of edits a month to one, and you lose the monthly article and the Google Business Profile upkeep. If you are unsure, start on Essentials and add a single article when you want one.
Unused edit time
Edit time you do not use carries into the next month, once. Two quiet months become one busy one. It does not stack up for a year, because a plan is upkeep and not a savings account.
Add-ons
If a change lives on a page that already exists, it is an edit. If a page has to be designed and written, it is a page.
Included in your monthly time
Quoted separately, before we start
Every plan includes all six. Your plan states how often each one is checked before it starts.
Uptime
Watched as part of hosting oversight.
SSL and domain expiry
Expiry dates watched, so neither lapses unnoticed.
Form delivery
A live test submission, confirmed in the inbox and the spreadsheet.
Dependency and security updates
Applied, then the templates are opened and checked.
Core Web Vitals
Mobile Lighthouse checked against the launch standard.
Backups
Backed up, so a bad change can be rolled back.
On every plan
Not included in any plan
A plan on a site we did not build
Yes, after a paid audit. We need to know what we are agreeing to watch. The audit is quoted as a fixed fee before we start.
No. You can take the site, the repository and the Vercel project and look after it yourself, and we will help you move. A plan makes sense when nobody at your office wants to own updates, backups and checking that the form still sends.
Yes, any time, by email. There is no contract to end, no form to fill in and no call to sit through. You keep the site, the repository, the domain and the Vercel project.
Anything on a page that already exists: text, prices, hours, staff, photos, or publishing an article you wrote. A page that has to be designed and written from scratch is a new page, which is quoted as an add-on, or included on the Authority plan.
It carries into the next month, once. Two quiet months become one busy month. It does not accumulate for a year, because the plan is upkeep rather than a bank of hours.
Yes, after a paid audit, so that we know what we are agreeing to maintain. If the site runs on a page builder we will say so, and we will tell you what it would cost to rebuild rather than quietly charge to prop it up.
Every month we put a real submission through your live form and confirm it arrived in the email inbox and in the spreadsheet. A silent form is the most expensive fault a website can have, and it is the one nobody notices for months.
Start a plan
We will look at what the site runs on, what is out of date and what is at risk, then name the plan that fits. If the answer is that you need no plan at all, we will say that instead.
| From | $250 CAD / month |
|---|---|
| Tax | Plus HST |
| Contract | None |
| Cancelling | Any time |
| Support | Email support, answered ahead of Essentials |
Those are the prices. Here is what that money has built.