Kitchener-Waterloo, Ontario
Product and UX, SEO and AI search, and the marketing that keeps it working after launch. One team, start to finish.
Independent design studio
UXPro turns good ideas into brands people remember, websites they understand, and products that feel easy to use.
What we do
Good design makes
the next step clear.
From the first impression to the everyday experience.
Explore our servicesWebsites
Make what you do clear, and turn a visit into the next conversation.
Product design
Help people get from their first tap to the thing they came to do.
Brand identity
Give your business a look people recognise wherever they find you.
Pitch decks
Shape your story into a clear argument people can follow and remember.
Search & content
Answer the questions your customers ask when they are looking for you.
Care & improvements
Keep your site working, your content current, and your next idea moving.
{Selected work}
The idea is only the beginning.
A website built around booking. A brand designed for movement. A product with a clear next step. See the decisions that shaped each one.
Explore the work- Client project
Orient Barber Shop
A booking journey built around the way a four-chair barbershop works: services, prices and the next available appointment, without the phone tag.
- Year
- 2026
- Where
- Kitchener, Ontario
- more online bookings in the two months after launch
- 400%
- fewer no-shows
- 70%
Their figures, their comparison; we did not audit them.
- Client work, anonymised
Latitude
A travel identity designed to read at a glance, across a station platform or from a passing bus.
- The decision
- A compact mark, distinct colour roles and short lines at every scale.
- The work
- Identity and applications re-drawn for publication. No business results claimed.
- Client work, anonymised
Stride
An open-ended study plan becomes one clear next session, with its purpose, duration and start button together.
- The decision
- Give one useful action priority, then let the rest of the app support it.
- The work
- Paid product design; identity re-drawn for publication. No product outcome claimed.
Find the right starting point.
From website builds to focused reviews, each service has a clear scope and set of deliverables.
Design and build
Website design and build
Website structure, responsive design, build and handover.UX and UI product design
Product flows, screens, components and developer handoff.Branding and identity
Logo, type, colour, usable files and brand guidelines.Pitch deck design
Story structure, editable slides and charts from your evidence.Mobile app design
App journeys, phone screens, component states and handoff.
Search and growth
SEO and content
Page planning, useful content and on-page improvements.AI search visibility
Clear source pages, direct answers and structured information.Local SEO and Google Business Profile
Profile upkeep, location pages and consistent business details.Digital marketing support
An agreed monthly content, search and website care plan.
Specialist reviews
Focused checks for legal marketing, clinic forms and website accessibility.
{Working with UXPro}
You bring the ambition. We make it tangible.
A new business, a better product, a website you have outgrown. We turn the brief into decisions you can see and work you can use.
Find the real job.
Who is this for? What do they need to understand or do? We get the priorities and scope clear before choosing the look.
Make the decisions visible.
Words, layouts and working flows give us something concrete to discuss. You see the direction and the thinking behind it.
Leave with work you can use.
The agreed files, guidance and access belong with your team. For a website build: Your code stays in your repository. You own it.
We also study real practice websites to ask better questions about the mobile experience.
Read our researchBefore Redline After
Make it make sense. For the people who need you.
The redline
Three notes, read at phone width
Note 1. The offer
Struck:
Partners in your success.Instead: Bookkeeping for independent businesses.
Say what you do, so the right people recognise themselves.
Note 2. The useful details
Struck:
Personalised solutions. Outstanding service.Instead: Monthly books, tax preparation and clear financial reports.
Show what is included before asking someone to enquire.
Note 3. The next step
Struck:
Learn moreInstead: Book an introduction
Give the next click a clear purpose.
What is getting between you and your next customer?
We mark what is unclear, show what we would change, and explain why.
{Website projects & care}
Know what you’re building. Know what it costs.
Three published prices, in Canadian dollars plus HST. These packages cover website design and build. Choose the scope that fits; monthly care after launch is optional.
One fixed quote per project, agreed before any work starts.
- Standard
$1,500CAD per project, plus HST
One page that has to earn an enquiry. New businesses, and firms testing a single service.
- One landing page, built around a single conversion
- 30 days of support after launch
- Typically two to three weeks
- Growth
$3,500CAD per project, plus HST
The whole site. Service pages, a blog people can find, and a form that reaches your inbox.
- A custom site of five to ten pages
- 60 days of support and updates after launch
- Typically four to six weeks
- Premium
$7,500CAD per project, plus HST
The largest build we publish. Scaling teams, and firms whose site has to do a job.
- A full custom build of fifteen to thirty pages
- A 12-month support contract, with priority support
- Typically eight to twelve weeks
Brand, product or pitch deck in mind? Tell us about your brief
Before we get started.
A little clarity on the practical things.
No polished brief? That’s fine.
Tell us what you’re trying to change. We reply to every enquiry within one business day.
Ask a questionTell us what you need, what feels stuck and any timing or budget you already have in mind. A rough brief is enough to begin the conversation. We reply to every enquiry within one business day. We review the brief with you and agree the scope and quote before work starts.
Three published prices, in Canadian dollars plus HST, with website scope and prices set out on the pricing page. Product design, brand identity, pitch decks and marketing work are quoted around your brief. One project, one fixed quote, agreed before work starts.
Your code stays in your repository. You own it. Your domain, hosting and third-party subscriptions remain in your accounts. Ongoing care from UXPro is optional.
Website builds include a content editor for changing words and images. Your domain, hosting and third-party subscriptions remain in your accounts. If you want ongoing help, UXPro care is optional. Month-to-month. Cancel any time. No annual pricing exists.
Yes. Request a free Redline. One page, your homepage, read at 390 px phone width. Up to ten numbered notes, sent as a PDF. You can use the notes yourself, share them with your team, or ask us to help with the work. There is no obligation to continue.
Your next chapter. Let’s make it make sense.
Tell us what you’re building, what feels stuck and where you want to go. We’ll help you find the right starting point.