What their customers come to the site to do
From $3,500CAD per project, plus HST
Last reviewed
It should sort enquiries before you speak to them. Pages written by situation, not by service name: incorporation, HST registration, late returns, a bookkeeping clean-up, a CRA letter. A deadline calendar people bookmark and return to. Fees stated as ranges with what moves them. And a form that captures entity type, year end and the mess, so your first reply can be a quote.
| Typical timeline | Typically four to six weeks |
|---|---|
| Typical size | A custom site of five to ten pages |
| Best time to build | May to November |
| Form fields | 5 to 6, all of them for quoting |
| The page people bookmark | The deadline calendar |
| What you supply | Fee ranges, client types, deadlines |
| Price | From $3,500 CAD + HST |
| Plan fit | Growth, $650 a month, before the season |
What is different
The constraints on the right are the pages the site needs because of them.
Pages this site needs
Nobody types "corporate tax compliance services". They type "I have not filed in three years" or "do I need to register for HST". One page per situation, named the way they say it, answered in the first paragraph. That is both the ranking strategy and the qualifying strategy.
Entity type, year end, roughly how many transactions a month, what software they use, and what is behind. Five or six fields, all of them there to let you price the job. A form that asks only for a name and a message guarantees a phone call before you know whether the work is worth taking.
Instalments, T4s and T5s, HST filing periods, corporate year ends, the personal filing date. Written as dates with what each one means, kept current, and marked up so a search engine can lift it. It is the page clients bookmark and the page other sites link to.
A range with what moves it filters out the enquiry you would decline and reassures the one you want. It also answers the question that sends people to three other sites. You do not have to publish a rate card; you have to publish enough for someone to know whether to call.
Evidence
An accounting study drawn around February to April: the deadline, the document checklist and a secure upload on top, and fees by client type.
Accounting · concept siteConcept
A tax-season mode that puts the deadline, the document checklist and a secure upload on top, with “from” fees by client type.
Carrow Tax & Bookkeeping — the receipt a client keeps, from the fee to the reference number · studio concept
Carrow Tax & Bookkeeping is a concept: no firm commissioned it and nothing was measured. No accounting practice is a client yet, so none is implied.
Compliance
Professional bodies restrict how accountants describe themselves and their results. We write to that and check it before launch.
Named deliverables
Checked against the rule, then opened.
Price
How we price it
From $3,500CAD per project, plus HST
A custom site of five to ten pages is typical. Build in the quiet half of the year: a site that goes live in October has time to be found before the season, and nobody is editing copy in March.
Add-ons: extra article $220 · extra page $450 · hourly $120. All figures are CAD and exclude tax.
Month-to-month. Cancel any time. No annual pricing exists.
Changes the price
Not included
Where we work
Waterloo Region gets in-person meetings. Everywhere else runs on a call, a written copy brief and a staging link, which is the same work.
Location pages
Questions
Between May and November. A site that launches in October has months to be indexed and found before the personal filing season, and you are not approving copy during your busiest weeks. A March launch is possible and it is nobody's favourite.
Publish ranges with what moves them. It filters out the enquiries you would decline and reassures the ones you want, and it answers the question that otherwise sends people to three other sites. A full rate card is optional; silence is expensive.
Entity type, year end, roughly how many transactions a month, what software they use, and how far behind they are. Five or six fields, each one there so your first reply can be a quote instead of a request for a call.
Only with written permission, and many clients will not give it for tax work. Naming the client types you serve, such as trades, clinics and restaurants, does the same job without the risk, and it gives each of those searches a page that answers it.
Keep reading
Guides
How do other Ontario accounting websites measure on a phone? The Ontario Practice Website Index, our open dataset, has the medians for this sector.
Talk to us
If you would rather talk first, ask us a question. One fixed quote, in writing, after the first conversation.
A written review of what stops enquiries and what to fix first. Yours to keep.
UXPro Design Studio
| hello@uxpro.ca | |
| Hours | Monday to Friday, 9 to 5 Eastern |
| Base | Kitchener, Ontario |
| In person | Kitchener, Waterloo, Cambridge, Guelph |
Every service here ends in something you can inspect. So inspect it.